Siteimprove

Siteimprove is a global leader within website experience and digital marketing optimisation, uniting essential digital disciplines into a single, integrated solution.

Company Background

• Comprehensive product platform with attractive growth prospects.
• Increasing market penetration and expansion in key customer segments.
• With nearly 20 percent of the world’s population living with a disability, website accessibility has become a major focus for organisations worldwide and Siteimprove is a global leader within this field. Today, clients across manufacturing, government, higher education, financial services, and healthcare rely on Siteimprove’s SaaS product suite.

Vision & Outlook

• Accelerate Siteimprove's growth as a strong and sustainable company through investments in the company and its product offering.
• Actively support Siteimprove’s further development and expansion by investing in the organisation and product offering to positively contribute to the area of digital accessibility, with a specific emphasis on making the web better for individuals of all abilities and disabilities.
• Leverage Siteimprove’s software technology to promote social equity by reducing inequality and enabling people with disabilities to access a more digitalised world.
  
  

Highlights & Updates

• Crossed the USD 100m ARR mark in 2021, a significant milestone driven by continued growth and investment in its core products and platform.
• In 2024, Siteimprove announced the completion of the acquisition of MarketsMuse, a leading content strategy and intelligence company.